Your company’s intellectual property and confidential information can be among its most valuable assets. Whether the company is a newly formed start-up or it has been in business for many years, it must be proactive in the protection of its rights.
This means, first and foremost, assessing what confidential information and intellectual property it owns and uses. Has that intellectual property been properly registered or otherwise protected? Have registrations been properly monitored and maintained? Are the marketing and advertising claims accurate and verifiable? Are employees handling confidential information and intellectual property correctly? Are third parties using it without permission? The wrong answer to any of these questions could mean the loss of rights. Read more