To understand the importance of IP and how it can benefit your business, you must first understand these unassailable truths:
1. Copying is not necessarily unlawful, but it is unlawful to infringe the intellectual property right of another person or to compete unlawfully with them. Also, you can’t own “a technology”, but it is possible to own intellectual property rights associated with that technology. The owner of those IP rights is entitled to prevent others from performing certain acts in relation to that technology.
2. Different commercial mechanisms and strategies are better suited to different types of IP. Continue Reading