For most companies running business in China, they may firstly consider registering their brand as a trademark to avoid copycats and fake products but may not pay much attention to copyright registration for its logo. In fact, both a trademark and copyright are available for the right owners to protect their brand though they’re different system. Knowing the differences between them helps you to better build up the IP protection systems and avoid most risks of infringement.
Trademarks V.S. Copyrights
As we all know, any signs, including words, graphs, letters, and numbers, etc., that can distinguish the goods or services may be applied for trademark. Since the figurative trademark and artistic trademark can be protected as an artistic work and carries the copyright, here may come to a question of which way should be chosen to protect your brand? Continue Reading